General Business
Bachelor of Science
About the Major
The general business major at the Fowler College of Business provides students with opportunities to learn essential business principles in multiple disciplines, including accounting, information systems, marketing, finance, and management. This major is designed with flexibility in mind, as students will develop a broad understanding of business practices that will prepare them for success in their career path of choice.
Program Highlights
The general business major provides an overview and fundamental working knowledge of the varied aspects of business.
Sample Courses
- Foundations of Business in a Global Environment
- Fundamentals of Finance
- Consumer Behavior
- Strategic Management of Multinational Business
Career Options
Positions available to graduates with a general business major are those that require a broad, overarching understanding of the business function, rather than a specialized knowledge within a particular business sub-discipline. Examples are in retailing, sales, and other service industries.
- Apple
- Adobe
- Boeing
- Bain and Company
General Business
Fowler College of Business
